Most founders have an audience, a deck, or a product worth funding.
What they don’t have is the infrastructure behind it — the funnels, the automations, the pipelines, and the right team that turns interest into capital and attention into revenue. That’s what we build.
WHAT WE BUILD
Two divisions.
One infrastructure firm.
Division I — The Roadshow Engine
You did the raise. The system didn’t do its job.
The infrastructure that moves accredited investors from cold ad to scheduled call, converting the audience you have and reaching the ones you don’t.
Eight stages, engineered against the Reg D frame and reviewed by your counsel before anything goes live.
A complete investor pipeline, registration to live event to follow-up, running without you in the room
Email and SMS sequences that nurture and re-engage leads on their own
A live event system built to convert: show-up architecture, production, and no-show recovery
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Division II — The Launch Grid
The leads convert. The customers pay. The business is succeeding, but the system underneath can’t sustain it.
The Launch Grid installs the digital infrastructure that runs the business without you in the middle of it, so growth stops depending on you being everywhere at once.
Built in 12 to 15 weeks, built to hand off, so the business runs whether you’re in the room or not.
A digital operating system that absorbs the volume: CRM, pipeline, follow-up, and fulfilment built to throughput, not to founder hours
Automation that closes the leakage, with every lead captured, every follow-up sent, and every customer routed without a manual touch
A team and hiring system so the right people run the machine and the founder leads instead of operating
TRACK RECORD
This isn’t theory.
$10M
coaching funnel, built to $10M+
$40M+
combined client revenue
$571K
e-commerce revenue, single launch
$338K
generated in 90 days, service business
$5M+
pipeline built for a healthcare client
Case study and track record figures above were achieved by Joel Louis and Casey Zephirin during their time operating Integrator & Co., a digital launch firm acquired via acqui-hire in 2024.
FOUNDERS
Built by operators.
Not theorists.
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Joel Louis
CEO & Chief Strategist
Credentials
CEO & Chief Strategist
Founder, Integrator & Co. (acquired 2024)
B.S. Electrical & Computer Engineering, WPI
"As someone who spent fourteen years inside Intel watching billion-dollar systems run, I know the difference between a company that's growing and a company that's just busy."
Bio
Joel spent fourteen years running manufacturing operations at Intel, founded Integrator & Co. and built it to acquisition in 2024, then served as Chief Marketing Officer of Planet Wealth, a digital capital formation platform. He’s the architect: the person who looks at a business and sees the system underneath it. What’s missing, what’s broken, what needs to be built. He works with founders who already have something worth funding and need the infrastructure to match.
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Casey Zephirin
Cofounder & Director of Operations
Credentials
Former Director of Marketing, Planet Wealth
Operations Manager, Integrator & Co. (7 years)
B.A. History, Worcester State; Minor in Theology
"As someone who's spent twenty years inside HR & operations, I've learned that a great strategy without the right people in the right seats is just a document."
Bio
Casey served as operations manager through Integrator & Co.'s seven-year build to acquisition and as Director of Marketing at Planet Wealth, on the back of two decades of operations and leadership experience. She's the operator: the person who turns a strategy into a working system and makes sure the right people are in the right seats to run it. She and Joel are brother and sister — same Brooklyn apartment, same first-generation work ethic, now applied to building infrastructure for the next generation of founders.
Infrastructure Guarantee
If the system doesn’t perform as scoped, we fix it at no extra cost.
If we can’t deliver the system as scoped, you get your money back.
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